To care for a broad range of clients / patients, an aesthetic provider must not only address their appearance issues and know plenty about the character of their complexions but he or she must also have an understanding about their cultures and their unique social codes.
This blog has specifically been written for aesthetic providers who work in multinational environments, cities and regions such as those on the West coast that are close to the Pacific Rim (San Francisco and Los Angeles) and on the East coast such as Washington DC, New York and Miami among others. The following suggestions are intended to be great icebreakers and to provide a diplomatic platform from which to socialize:
Clients / patients from Argentina will enjoy speaking with you about soccer, tango, opera, restaurants / cuisine but if you do not want to make them feel uncomfortable avoid speaking about politics (archrivals Chile and Brazil). On the other hand clients from Australia tend to say what is on their mind so if you are a sensitive type you should be prepared. They can come across as blunt and they like to make jokes about tragedies as a way to cope with them. If they tease you be aware you will be expected to stand up for yourself using good humor, rather than becoming insulted. Australians prefer directness in place of flowery language.
You will find Austrians more formal and very polite. Social consciousness plays a big role in their society. They are very punctual and observe courteous protocols. Do not make the mistake of comparing their country to Germany. German clients and patients value logic and reason above emotion. They enjoy the great outdoors. Compliments are not generally expected and may make them suspicious of you.
People orientated and outgoing Greek clients like to make decisions subjectively. They are known for their hospitality and their generous nature. Chinese clients and patients will be very diplomatic and are reluctant to say “no.” The Chinese are very superstitious: before making decisions they will consider whether it is an auspicious time of day. If they suck in air through their teeth it means they disagree or are unhappy with what is being said. When interfacing with the Chinese keep gestures to a minimum and remember that laughing and smiling is often the result of nervousness. Sarcasm is not easily recognized.
Japanese clients / patients will have a strong work ethic and desire for consensus. They dislike public displays of emotion. If a Japanese client or patient closes their eyes or crosses their arms while you are speaking it does not mean that they are disrespectful or disinterested. It is important to note that you should nod to indicate you are listening when they are conversing with you. Any behavior that singles out an individual is considered rude. Just as being critical or paying complements will cause them embarrassment.
If servicing the aesthetic needs of Hungarians use reason to drive home your point. They are associative thinkers and have a high aversion to risk. Safe topics to discuss are food, wine, chess and horses. Stay clear of any conversations that broach topics such as religion, politics, their earnings and the Versailles Treaty that destroyed and inflicted so much harm to their country. Many Hungarians have a dry and combative sense of humor. Care must be taken not to boast of your successes which would probably be considered by them to be selfish and conceited. Icelanders are well-traveled, highly educated and place great faith in things working out in the end. A recent study suggests that they are the happiest people on earth. They never take themselves too seriously. It would be wise to remember that they only like to discuss their personal information with close friends.
People from India are very polite and have difficulty refusing invitations or saying no. Most Indians are Hindu and their religions teach them about Karma and reincarnation. When in their presence, avoid standing with your hands on your hips. Whistling, pointing or beckoning with your finger is considered rude. Clients or patients from Israel are accustomed to expressing themselves directly without many of the social pleasantries that can obscure their intentions. Italians are warm and welcoming people who demonstrate great passion for life. Inquiring about an Italian’s profession if you have just met them is considered rude.
Never lose your temper when working with Russian clients /patients because to them patience is a virtue. You will have to permit plenty of time to pass before expecting mutual trust to develop. Smiling is usually reserved for something amusingly funny only. Your discussions should revolve around topics such as literature, arts and weather. Never mention the poverty of Russia or compare it to the West.
Copyright©2010 All right reserved – Victoria L. Rayner
To further reference more of this information or to learn more on the topic see: www.Insider’sGuide.com
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